Cold Feet

VIOLA

The Los Angeles Wedding Exhibition. The largest and most important annual wedding exhibition in Los Angeles. Anyone who is anyone in the industry is there and anyone who wants to be someone in the industry should be there.

It’s the first year I’ve been able to rent a booth. My initial doubts about whether I can justify the cost and whether I’ll recover the investment from a brand awareness and income perspective remain to be seen. So far, it would appear that renting a booth was the right thing to do.

I have had plenty of customers register with me for follow-up appointments and even a few confirmed bookings on the spot. All told, I’m on top of the world.

Then I see her. My role model in the industry. Christine Jackson. She is the number one in the industry. I have admired her from afar for so long. While we are competitors, I hold her in the highest regard. There’s room enough for both of us and then some in the industry. I’ve never met her though but today, at last, I see her in the flesh.

She is as beautiful as the photos I have seen of her. Her long, straight blonde hair is perfect and seems to be magically held in place. Her voice is welcoming and soothing and her emerald green eyes sparkle. She wears a smart suit that accentuates her figure in all the right places. It has the effect of creating a professional image as opposed to a sexy one, depending on who she’s talking to. I’m sure men want to talk to her for the reason that she is so sexy while their wives talk to her because she looks so professional and confident. It’s a no-brainer for a husband and wife to agree on using her for their children’s wedding or for a couple to agree to use her for their wedding even if they have different reasons for being convinced to use her.

Don’t get me wrong. I don’t mean to stereotype, and not everyone will fall for the trick but there is a reason why dressing sexy is one of the oldest tricks in the book to getting attention. It works.

Mentally, I take a page out of her book as I study myself surreptitiously in the mirror of the booth opposite mine. I might not be dressed as sexy as Christine but I’m not doing badly at all businesswise. So maybe I don’t need to dress like her and I just need to keep doing what I’m doing.

I’m surprised by a voice behind me.

“Are you Viola?”

I turn around hastily blushing at having been caught studying myself in the mirror. It’s Christine and I blush even more just because it’s her. I recover quickly and nod.

I offer my hand but she

knows me,” she

fan of yours ever

she takes in my remark. “I’m happy to hear that. I had no idea that someone like you was

Before I can say anything more my assistant, Jessica catches my attention. I look at her and she holds up her mobile phone and indicates that someone wants to

excuse me for a moment,” I say. I cross to Jessica who takes me

“Who’s on the phone?”

whispers. “but take my advice. Pretend there’s someone on the phone and walk away right now. Come

look at her quizzically but her expression tells me she’s in charge and furious. I take the phone and press it to my ear. I start a fake conversation with no-one and

steps up

so sorry. Viola had to

smiles. She extends her

ignores Christine’s hand just as Christine

up one of our brochures. “I just came to see your booth to make sure I’m

I guess you can see that you have a lot

Jessica’s loyalty to me, Christine presses on, “If ever you want to work with a true

that?” Jessica

Christine says. “My offer stands as long as this joke is in business. When it’s not